相关文章
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Getting old – virtually! Modeling the mechanisms of aging.
Timothy E. Hoffman, Katherine J. Barnett, Lyle Wallis and William H. Hanneman of the Center for Environmental Medicine, Colorado State University are to be published in the October 2017 issue of the peer-reviewed Aging Cell journal of the Anatomical Society. The aim of their investigation was to assess recent significant and unusual research observations regarding aging.
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Examining Healthcare Policy for Surgical Oncology Delivery
In cancer patients, an inability to access the surgical system can be lethal, but accessing it can be impoverishing, especially in low- and middle-income countries (LMICs). A group from the Global Surgery and Social Change, Department of Global Health and Social Medicine, Harvard Medical, supported by National Cancer Institute used AnyLogic Software to evaluate the health, financial, and equity impacts of governmental and charitable policies for surgical oncology in a resource-limited...
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Outpatient Appointment Scheduling
Indiana University Health Arnett (IUHA) is an integrated healthcare system which consists of a full service acute care hospital and a multispecialty clinic with approximately 200 providers at numerous locations. In the past, provider schedules were driven by individual preference which led to increased variation in scheduling rules that failed to meet employer or patient expectations. To better serve patients and maintain provider approval, IUHA sought to develop a scheduling methodology that...
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Beyond Market Mix Models
Traditional Marketing Mix models attempt to explore the tradeoffs amongst different marketing channels and the spends associated with them. The weaknesses of these models are, generally, their static nature and the restrictive assumptions required to apply their results. For these reasons, an American pharmaceutical company, one of the largest in the world, engaged with Sterling Simulation to explore the benefits of agent-based modeling, prior to launching a new product. The use-case was...
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Beyond Marketing-Mix Models
A multi-national pharmaceutical company recently launched a new non-generic drug. Since the company already owned the leading non-generic drug in that market, cannibalization was a concern. The goal was to create market share for the new drug, while maintaining or increasing market share for the well-established drug by modifying types of promotional spend. Traditionally, the Analytics Department would employ a Marketing-Mix Model (MMM) to determine the impact of promotional spend, but the...
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Immunization Program Evaluation
Alexander Doroshenko, Weicheng Qian and Nathaniel D. Osgood from the Division of Preventive Medicine at the University of Alberta in Canada were recently published in PeerJ, an Open Access, peer-reviewed, scholarly journal. It considers and publishes Research Articles in Biological and Medical Sciences. The objective of the University of Alberta project was to investigate the effect of outbreak response immunization (ORI) among adolescents as an emergency public health intervention in light of...
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Warehouse Modeling and Optimization Saves Millions for Cardinal Health
Being #26 in last years’ Fortune 500 list, Cardinal Health is a billion dollar pharmaceutical distribution and logistics company. Its clients are hospitals, pharmacies, physicians, and individual consumers. They face a multitude of typical distribution warehouse challenges that are further complicated by the nature of pharmaceutical products, which are smaller in size, consumable, expensive, and could be life critical. Company’s warehouses have narrow passages, and workers operate big...
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IBM Project Published in Journal of Medical Systems and Recognized by the United States House of Representatives
At the AnyLogic Conference 2014, Kyle Johnson, Global Business Services in Advanced Analytics and Optimization at IBM partnered with Otsuka Pharmaceuticals, presented a “Multi-Agent-Based Simulation of a Complex Ecosystem of Mental Health Care.” To date, the research paper was published in the Journal of Medical Systems and received the attention of the United States House of Representatives [1]. The project revolves around the housing cycle of the United State’s Severely and...